tp_advertising_landmarks

Around Melbourne, some advertising billboards and icons are recognised as landmarks. For example, the Nylex sign and the Skipping Vinegar girl are well known advertisements and Melbourne's oldest and most famous pub, Young and Jackson's has always been used for advertising purposes.
 * Advertising Landmarks**

Nycander & Co. Pty. Ltd. built the iconic Vinegar/Skipping Girl, called Audrey in 1936. Even though she became a popular landmark she was pulled down in 1968. A replica was made by Whiteway Neon in 1970, for the Crusader Plate Company. This was because the vinegar company had moved to Altona with no desire of keeping the sign. The new sign was placed above the Crusader factory, which has now been turned into offices and apartments. In 2002 the owner of the neon sign decided to stop funding it, but in 2008 the National Trust of Victoria ran a campaign to raise money to illuminate it again. In 2009 the sign was fully restored by Delta Neon.
 * The Skipping Vinegar Girl**[[image:vinegar_girl_small.jpg align="right" caption="The Skipping Vinegar Girl"]]

The Young and Jackson Hotel was bought by John Batman in 1837. It was originally a house for his children that became a school house in 1839. After the school house was demolished, warehouses were built. The Princes Bridge Hotel opened there in 1861 on July 1st. The hotel was renamed Young & Jackson after Henry Young and Thomas Jackson, who were Irish diggers that took over the pub in 1875. Since the 1920s the outside of the hotel has been covered in large advertising signs. To this day, the Young and Jackson's Hotel is still being used for advertising purposes. Above the pub today is a large billboard, which is also an important part of Melbourne's modern architecture. The Nylex sign was imported from Chicago and put up in 1961, on top of two malt storage silos. The Nylex Clock soon became one of Melbourne’s most recognised neon signs. The sign alternates between the time and temperature and say “Nylex Plastics”. In February 2009, the Nylex Company went into voluntary administration, and as a result the sign has been switched off awaiting a sale of Nylex's assets or the company.
 * Young & Jackson Hotel**
 * The Nylex Sign **

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